With branding being such a major trend last season in streetwear and on the runway, MSGM has decided to bring it forward into its AW18 collection, with even bigger and bolder prints - no one need ever ask where you got ‘that jumper’ again. This yellow cotton logo printed sweatshirt being a case in point, featuring a round neck, long sleeves, a ribbed hem and cuffs and a central printed logo.
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First seen in Jul 2018
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